FORBID—DESIRE


Explore the boundary between permission and prohibition, delving into the depths of your instincts. Embrace transgression as a source of strength and uncover the freedom of your authenticity.


AI PROJECT | APR ‘24

Lorena Ceresoli — Art Director + Graphic Designer

  • The atmosphere is mysterious, dark, and vague. The pool represents a utopian place far from true reality. It's so alluring that it drains our desire—a forbidden longing that attracts us but pricks us through the thorns of prohibition.

  • "FORBID—DESIRE" serves as a provocative and evocative name that invites individuals to explore the complexities of their desires, confront societal taboos, and discover personal strength and authenticity through the act of transgression and self-discovery. It embodies the journey of navigating between what is allowed and what is longed for, encouraging introspection and growth along the way.

  • SEA URCHIN: The sea urchin represents forbidden desire and temptation. Its spines, which can be painful if touched, are a metaphor for the obstacles or negative consequences associated with pursuing desires considered taboo or forbidden.

    FEMALE BODY: The curves of the female body are often associated with physical attraction and sexual desire.

    SWIMMING POOL: The swimming pool is an oasis of detachment from the alienated and impersonal world of modernity. In an era characterized by technology and the pace of urban life, the pool provides a retreat where people can reconnect with themselves and with nature.

Ethereal Connection: Where souls intertwine.

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